Did you know that there’s a form of marketing that returns €38.85 for every €0.88 spent? Over the next few months, there will be a discovery of various parts of digital marketing and how it can help your business. The aim is that my readers...
Social media plays an influential role in not only increasing awareness of your brand but also generating leads and finally converting your product users into brand advocates. The following are the ways you can make this can happen: Concentrate on the right social media network: Different social...
Smarter, more distracted and more sceptical than ever when it comes to advertising. These are just 3 ways to describe your modern day consumer! It’s now normal to just tune-out of advertising, leaving brands, publishers and advertisers frustrated in their search for attention. Over the...
In today’s connected world, it is impossible to overstate the importance of digital marketing. With the right skills, you need the right tools. We have listed out some of the great tools you can use this year for proficient digital marketing. Tool 1: Google Keyword Planner: ...
Think you know everything there is to know about digital marketing? Think again. In this article I will debunk three of the biggest digital marketing myths! Over the next few weeks I will be creating content all about digital marketing and its different parts, trying...
Over the next couple of months I will be creating some great digital marketing content. The aim is that marketing managers and company owners all around the world can use it to improve their brands reach. The main aim is to help people really excel...
If I told you there was a way to reach out to your customers anywhere in the world without spending a lot of money, you would take my arm and all. To take what Uncle Ben says “with great power comes great responsibility”, people don’t...
The evolution of the Internet and social media has changed the way we do business. However, despite knowing the importance of social media for business growth, there are still many business owners who are hesitant to harness the power of social media to the benefit...
Over 81% of households have access to the internet in Ireland, which shows internet penetration in this country is very high, in particular, internet use on smartphones. According to a study conducted, an average of 77% of Irish people use mobile devices such as phones,...
IT will be tough to tell you 5 main things to keep in mind when digital marketing as it is a bit of a misnomer because it’s such a big area. However, I have found these very useful over the last couple of years. Build...