Social media plays an influential role in not only increasing awareness of your brand but also generating leads and finally converting your product users into brand advocates. The following are the ways you can make this can happen: Concentrate on the right social media network: Different social...
You hear again and again, the right Facebook strategy is so crucial but very little evidence of what these are? So many marketing managers and business owners are asking us about how to get more from their Facebook. Today I am discovering some great Facebook...
Facebook is the indisputable king of all social networks! Boasting more than 1.71 billion users worldwide, out of which more than 1.13 billion are daily active users, the social networking giant has become the mainstay of the Internet experience. For businesses, these figures represent a giant pool...
Over 81% of households have access to the internet in Ireland, which shows internet penetration in this country is very high, in particular, internet use on smartphones. According to a study conducted, an average of 77% of Irish people use mobile devices such as phones,...
Inbound marketing has become the latest craze in marketing. People are using it to become "amazing marketers", which is a fantastic occasion as it sorts the spoofers from the practitioners. Like with any discipline, you have good practitioners and bad practitioners. The bad ones are...
On any channel, you need to be able to track your advertising. It's what makes Digital advertising so much better. This is no different on social media Where is your money going and how can you spend it better? Recently one of our marketing managers...